For over a decade now, nonprofits and grassroots organizations have relied on the social network giant to grow their network and spread their mission. Facebook has, over the years, continued to expand its suite of marketing tools available to businesses and organizations — from its ability to hyper-target ads to Facebook messenger allowing businesses and organizations to connect directly to their followers. Now though, Facebook is dipping its toes into the email marketing game. This past summer, a small number of Facebook business users were given access to the new tool for testing.
For nonprofits, fundraising is an essential action and another form of advocacy for your supporters to take part in. That's why we felt compelled to put together this list of tools that can truly power your donations.
There are plenty of software options that can simplify and enhance your nonprofit's fundraising operations. The amount of choices can be overwhelming — so we’ve compiled a small list of top fundraising software options, providing an overview, key features, and pricing.
Having well built, updated advocacy content on your nonprofit's website is essential to ensuring your members are knowledgeable and equipped to engage in grassroots advocacy for your organization. It not only reinforces your value to members but also positions you as a leader in your space.
When was the last time you reached out to your most active members and thanked them for their active participation in your organization's political advocacy efforts? Recognizing and thanking your “five star” advocates is a win-win strategy. Not only does shining a light on your most active advocates strengthen your relationship with them, but it also increases the likelihood that they will continue to engage in your association or nonprofit's advocacy initiatives.