It was a busy summer for the Muster product team. When they weren’t out building sandcastles, they were building impactful updates to the platform. Here's the latest round-up of features to make your advocacy work faster and easier.
📦 Shipped, landed, released
🕰️ Contact activity timelines (Advocacy CRM)

Want to deep dive into a contact? Activity timelines lay out the whole story:
- how an advocate came to be
- what emails/alerts they've received
- what they've taken action on
- who they've sent messages to
- what meetings they’ve attended
Useful for spot-checking advocacy activity and understanding who's gone quiet. Now your team can get a granular look at advocate activity and see where they're falling off.
✨ Smart message generation

Writing four variations of the same message so your advocates don't all send identical text to the same office is important work. It is also, let's be honest, tedious work.
Not anymore.
When you're building a campaign, you can now generate additional messages for your advocates to send with a single click. Quickly create as many variations as you like for your message rotation campaigns without ever losing control of what’s being sent.
🤝 Meeting logging
We teased this one a while back as a half-hidden feature you had to ask our team about. It's had some much-deserved TLC since.

Customers can now log meetings between advocates and elected officials and leave detailed notes on how they went.
Who said what.
What got committed to.
What needs a follow-up.
Those meetings then show up on the advocate's activity timeline alongside everything else they've done. Which means the sit-down your member had with a committee member in March is no longer living in someone's notebook or a spreadsheet, but next to all of their other advocacy activity.
🔍 Contact search (Advocacy CRM)
Filters are great when you know what you're looking for. Sometimes you just need to find Susan.
Search pulls up any contact in your Advocacy CRM by name or email. That's the whole feature. Let’s be honest, some updates don't need an entire paragraph.
📊 Advocacy Report Builder
Pull the advocacy campaign data you need, quickly. Actions taken across a given period, personalized messages sent by advocates, and the rest of what you need to make the case for your program or for that visit to a legislator’s office.
While exportable reports aren’t new in Muster, they're meaningfully more powerful than before, with an extra level of control over what data you pull and in what format.
🌅 On the horizon
🗳️ The midterms
November is coming, and so are the midterms. Our data team is already preparing for the redrawn congressional boundaries taking effect across nearly a dozen states, along with the official changes that follow election night. As a customer what should expect? A seamless transition. When you go to reach your delegation in January, your targets should already be right.
Want to see the #1-rated easiest-to-use advocacy and public affairs software on G2 in action? Request a live demo to see how Muster can help you amplify your organization's voice in public policy.